SHORT DESCRIPTION

This packaging is specially designed for AUCHI CIPHER Lutein Ester Popping Beads Gel Candy. With a flat design language and a lively color palette, it clearly communicates the product’s form while enhancing brand recognition, setting a new standard for children’s nutritional product packaging. Carrying forward the brand’s iconic “Rubik’s Cube” design elements, the packaging features carefully proportioned grids to show a sense of order, reflecting the brand’s commitment to precision while establishing a clear and cohesive identity across the product series. Inspired by the candies’ round popping bead shape, the central motif is brought to life with bright orange and yellow hues. This creates a cheerful, energetic, and wholesome look that makes the packaging fun and approachable for children, softening the traditional seriousness of nutritional products. Moreover, the packaging integrates eye chart symbols, enhancing interactivity while reinforcing the product’s eye-care benefits, striking a balance between visual appeal and practical functions.